Category Archives: Marketing

Social Media Tips for Real Estate Agents

These social media tips for real estate agents will get you ready and loaded for your next campaign! The internet and social media have made a huge impact on how agents or sales representatives connect with their clients. It seems … Continue reading

Create Yourself, Customize, Keep in Touch, Marketing, Personalized, Social Media

Lead Generation, It’s Simple and Valuable!

If you’re in one of Canada’s larger city centers or busier real estate markets chances are you face some common problems. Maybe you are currently dealing with a shortage of inventory or even an overpriced listing. These markets are highly … Continue reading

Creative, Keep in Touch, Marketing, Real Estate, Social Media

The Power of Direct Mail [INFOGRAPHIC]

Creative, Customize, Did You Know?, Door Hangers, Feature Sheets, Flyers, Foil Stamping, Green Printing, Greeting Cards, Keep in Touch, Labels, Magnet Calendars, Marketing, Personalized, Postcards, Printing Support, Real Estate, Uncategorized , , , , , , , , , ,

6 Effective Marketing Strategies For Real Estate Agents

1. Branding and Placement Having consistent branding across all your marketing materials will allow you to constantly remind your networks about how you can help them. Most real estate agents do not do this, which is why when the time … Continue reading

Did You Know?, Keep in Touch, Marketing, Real Estate ,

Recipe Postcards [Video]

  Transcription Hi. I’m Bob Campbell, President & CEO of Colour Tech Marketing and for the moment, Chief Cook & Bottle Washer. I’m here today to talk about our recipe post cards. Did you know the latest TV stats show … Continue reading

Client Gift, Creative, Keep in Touch, Margaret Campbell, Marketing, Personalized, Postcards, Recipe

3 STEPS TO BUILD AN AWESOME BRAND

Multi-coloured letters. A white swoosh. An apple with a missing bite. If you live in the civilized world (and since you’re on a computer, I am guessing you do), you understand the three things I mentioned above. They’re the logos of … Continue reading

Bookmarks, Business Cards, Caricature, Client Gift, Colour, Creative, Customize, Did You Know?, Door Hangers, Feature Sheets, Flyers, Foil Stamping, Green Printing, Labels, Magnet Calendars, Magnets, Marketing, Personalized, Photos, Postcards, Printing Support, Social Media, Welcome Kit ,

Infographic: Do’s & Dont’s Of Printing

Create Yourself, Creative, Marketing, Social Media, Uncategorized

6 Images That Evoke Emotional Responses

Did you know the human brain processes visual information 60,000 times faster than text? What we see has a profound effect on what we do, how we feel, and what we remember. Psychologist Albert Mehrabian demonstrated that 93% of communication … Continue reading

Business Cards, Creative, Customize, Did You Know?, Marketing, Personalized, Photos, Postcards, Printing Support, Real Estate, REM, Social Media , , , , , ,

3 WAYS TO USE DIRECT MAIL FOR ULTIMATE SUCCESS

It seems totally 20th Century. With text messages, emails, Facebook posts and Tweets, why would anyone use postal mail to reach out to their clients? Because research shows that people consider direct mail to be 3 times more trustworthy than … Continue reading

Bookmarks, Business Cards, Colour, Creative, Customize, Did You Know?, Door Hangers, Flyers, Keep in Touch, Marketing, Personalized, Postcards, Printing Support, Real Estate, REM, Social Media, Welcome Kit , , , , , , , , , ,

FOUR WAYS TO GENERATE LEADS THROUGH DIRECT MAIL CAMPAIGNS

Direct mail is the most established form of marketing and has sustained and prospered regardless of the introduction of the internet and email. No other form of direct marketing makes the same impression on customers as a targeted, well-designed direct … Continue reading

Colour, Customize, Did You Know?, Door Hangers, Magnet Calendars, Magnets, Marketing, Personalized, Postcards, Printing Support, Real Estate, REM , ,